Leveraging Gen AI
- AI Webinar Series | Part 4 -
December 3, 2025

AI can be an asset
Everyone’s talking about generative AI, but most people still don’t know how to use it well.
In this next free, high-value webinar, we’re cutting through the hype and showing you exactly what Gen AI can do for your business, with real use cases, not generic promises.
We’ll walk through the major players in the space, ChatGPT, Claude, Gemini, and more, and show breakthrough ways people are using these tools to save time, reduce friction, and work smarter across sales, marketing, operations, and more.
Whether you’re just dabbling or already building out AI workflows, this session will help you:
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Discover practical use cases you can apply immediately
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Avoid the trap of over-automating or losing your brand’s voice
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Build a smarter, more intentional AI plan that saves time without sacrificing quality
At Identity Creative, we believe your brand is your competitive edge, and AI should serve that brand, not erase it.
This is the fourth installment in our ongoing AI series, and it's focused entirely on doing more with less, without becoming another company chasing shiny tools.
If you're looking for clear, time-saving ideas that won’t dilute your identity, this one’s for you.

Who We Are
Identity Creative is a team of creatives who are helping B2B companies fuel growth with purpose through our efficient Brand First process.
AI should empower, not replace the human side of business.
We’ve spent the last year integrating AI into our own workflows, from marketing to operations to client engagement, and we’ve seen the time-saving, clarity-giving, creativity-boosting results firsthand.
Now, we’re passionate about helping other business professionals cut through the noise and learn how to actually use AI practically, ethically, and confidently.
Matthew is our resident implementor who is leading the charge for our teams rapid adoption of this exciting technology.